Keynote Speaker

Ken Madsen

Ken Madsen is a Principal at Riley Design Associates (“RDA”), and has more than 30 years of management, sales, and marketing experience. RDA is a creative agency providing high impact branding, sales, marketing, design, packaging, and marketing programs. Prior to joining RDA, Ken was a Sales and Marketing Executive at IBM.
 
Ken has worked with leading consumer, technology, and healthcare companies in developing and enhancing their brand strategies. He has managed account relationships and senior executive relationships with Adobe, Cisco Systems, Fortune Brands, Hewlett-Packard, Levi’s, Macy’s, McKesson, Netflix, Safeway, Santa Clara County, Santa Clara Valley Medical Center, and Williams-Sonoma.
 
Ken has a Bachelor of Science degree in Business and attended Harvard’s Executive Business Program through IBM’s Executive Education.