Northwestern Pennsylvania Professional Development & Networking Event

THURSDAY, SEPTEMBER 12, 2019  

The BrewErie at Erie Station
123 W 14th St, Erie, PA 16501  

 

PROGRAM SCHEDULE

3:45 -4:00 pm - Gathering
4:00 to 5:15 pm  - Technical Program  - 1.5 CPEs - TBD upon approval
5:15 pm  - Chapter Happenings followed by Networking Social (open bar and hors d’oeuvres)

“Under the Influence: Materialistic Buyer Behaviors in a Social Media World”

The Internet and especially social media have revolutionized many aspects of everyday life, including the way in which businesses and consumers buy goods. For perspective, consider the following statistics:
As of May 2019,

  • The total worldwide population is 7.7 billion

  • The internet has 4.4 billion users

  • There are 3.499 billion active social media users

  • On average, people have 7.6 social media accounts

The role and importance consumers place on possessions and consumption, namely, materialism, is an important area of study for marketeers. Past research has suggested that users’ consumption of traditional media is related to their level of materialism because the media provides consumers with values, norms, and behaviors-all central aspects of consumption. In this lecture, we will investigate whether materialism, an important construct of consumer behavior, is a consequence of social media usage.

Christine McCallum, Assistant Professor, Department of Graduate Studies in Business, School of Business and Economics, at Edinboro University of Pennsylvania ​

REGISTRATION

FEI Members and Guests - $25
Chapter Partners - $0

Special Provisions for Prospective Members
FEI members and chapter sponsors are encouraged to invite prospective members to ‘regular’ chapter meetings, and Special Events at no additional charge. Invitations should be limited to those who meet FEI’s membership criteria.  If you have a prospective member guest and would help with registration, please contact Nancy at ehlersnj@gmail.com for assistance.
 

CPE CREDIT

Financial Executives International is registered with the National Association of State Boards-of-Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors (Sponsor ID 103064). State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be addressed to the National Registry of CPE Sponsors, 150 Fourth Avenue North, Suite 700, Nashville, TN, 37219-2417. www.nasba.org
 
For FEI CPE credits, one credit hour equals 50 minutes according to NASBA guidelines.  Some state boards may differ on how many minutes constitute a credit hour.  Contact your state board for more information

 

CANCELLATION

To cancel a registration, contact Nancy Ehlers.  Forty-eight “business” hours notice is requested for cancellation.  Fees will be refunded upon request given that cancellation is received at least 48 business hours prior to the event.   We recognize that plans can change at the last minute; however, as good stewards of our chapter finances we ask your help in controlling expenses due to last-minute cancellations and no‑shows.
 

CHAPTER CONTACT

Nancy Ehlers
FEI Northwestern PA Chapter Manager
C: 973-903-5068
ehlersnj@gmail.com | website


Speakers

Ms. Christine McCallum

Assistant Professor in the Department of Graduate Studies in Business, School of Business and Economics
Edinboro University of Pennsylvania

Credits

1.50 CPE
Basic

Method

group-live

Field

Communications & Marketing, Non-technical

Prerequisites

none

National Registry of CPE SponsorsFinancial Executives International (FEI) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State Boards of Accountancy have the final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org.

For FEI CPE credits, one credit hour equals 50 minutes according to NASBA guidelines. Some states boards may differ on how many minutes constitute a credit hour. Contact your state board for more information. For more information regarding administrative policies such as complaint and refund, please contact our offices at 973.765.1029.